Etisalat Misr is a leading international telecom company operating in 15 countries around the world. It launched operations in Egypt in May 2007 as the first 3.5G operator.
The company has exceeded its operating expectations in the past three years and currently covers 80% of the Egyptian telecommunications market. The firm developed the latest mobile network in Egypt based on the 4G technology that allowed the provision of new unprecedented services including video calls, mobile TV, wireless high speed internet.
The primary driver of the company's profit growth has been data transfer and corporate services, both of which are rapidly growing areas of focus for Etisalat for coming the period. The company also plans to invest heavily in infrastructure in the coming years, in part to handle 4G LTE requirements.
Etisalat invests on average LE1.5bn-2.5bn ($79.5m-132.5m) on an annual basis in the Egyptian market.